100% dedicated to plant-based challenger brands

Raise your plant-based game today!

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Our mission

If you’re a retailer or a food service operator, our mission is to make it easier for you to choose delicious plant-based brands that consumers love, in order to step-change how you meet your commercial and sustainability goals.

With modern business values applied to our combined 43+ years experience in food distribution and sourcing, Plant Based Heroes is the distribution partner of choice for the nation's plant-based needs.

Our values



Customer success


Our Hero Brand Partners

Plant Based Heroes is the exclusive distributor of a selection of the winning plant-based brands from around the globe. Our carefully curated range gives you the opportunity to offer your customers a selection of exciting brands across chilled, frozen and ambient categories.

Follow Your Heart

One of the original Plant Based Heroes, with over 50 years in plant based innovation. Makers of Vegenaise® and delicious dairy-free cheese


Daiya, the most trusted plant based Cheeze brand in North America. Shreds, Slices, Blocks, Cream Cheeze, Cheezecake & Gluten-Free Pizza. Winner of product of the year at the Free From Food Awards Ireland 2021.

Bute Island

Sheese the award winning range of vegan cheese, made with pride on the Isle of Bute in Scotland. Slices, Blocks, Grated, Cream Sheese & Food Service


We make delicious plant drinks that are better for you! SuperOat™ Barista & SuperOat™ Original. #AwardWinningTaste #OutstandingNutrition #CarbonNeutral #IrishFood


Great-tasting food that doesn’t cost a wing & a leg. Thanks Colonel, we'll take it from here. From the founders of Veganuary. Chick*n Fillets, Chick*n Bites & Popcorn Chick*n


Delicious meat alternatives that are better than beyond in blind tasting and price (Gold Winner at the World Plant-Based awards). Made with high quality pea protein. Soy free and GMO free.

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We are proud of the customer experience we deliver. But don’t take our word for it, read what our brand partners have to say.

Bute Island love working with Plant Based Heroes because of their commitment to bringing the best in plant-based produce to Ireland.

Bute Island

Marketing Director

An innovative, collaborative, and results-driven partner, we proudly awarded Plant Based Heroes our European 2020 Most Valuable Partner award.

Follow Your Heart

VP International Sales

Plant Based Heroes are the experts in all things plant-based in the Irish market, and have the legacy to prove it. Daiya, the most trusted plant based Cheeze brand in North America, is delighted to partner with Plant Based Heroes.

Daiya Foods

Senior Sales Manager